Fitbit CEO: "The Healthcare System Is Broken"

Fitbit (NYSE: FIT)was started in 2006 after now-CEO James Park was inspired by the Nintendo Wii with its combination of sensors, hardware, and software that created an engaging, physically active, and fun gaming experience. Park wanted to use this same combination to help people become more active and healthy, and the idea of Fitbit was born.

Since then, the company has sold 76 million wearable devices, but wants to be known for more than its fitness trackers.